Yeah, No. More Catwalk Colonialism. I Am #NotYourSquaw.

#DSquaw.

I shit you not. That's what these idiot white boys are calling their new fall collection, sent down the latest Fashion Week Colonial Catwalk.

As though the theft of imagery and culture, the appropriation of names and identities and narratives, the flat-out redface faux-powwow shuck-and-jive weren't enough, these morons had to take it all to new gutteral [as opposed to guttural] depths. Dean and Dan Caten, the hipster designers who hipsterishly refer to themselves as DSquared2, thought it would own so hip [and edgy, too!] to steal from Native cultures and then call it . . . wait for it . . . #DSquaw! Isn't that just too, too precious?!

Yeah, no.

And even the Styleite article slamming this racist idiocy gets it wrong. That word, people, does not, in the white man's vernacular, in his lexicon of racism and misogyny, translate to "vagina." Oh, no, no.  It translates to something much more vulgar, much more insulting. It translates to a four-letter vulgarity beginning with "c," used to describe women's genitalia . . . but not just any women, oh, no. It refers specifically, in the most odiously racialized sense possible, strictly and solely to Native women, reducing us whole and entire to that single body part. That vulgar, unclean, subhuman body part, when it exists on us Native women. That body part that members of the U.S. Cavalry cut off the bodies of our ancestors and turned into sacrilegious "medicine bags" and other personal ornaments, scalping of another sort, trophies of rape, of massacre, of genocide. 

And, as happened two weeks ago with fellow white racist ripoff design house KTZ, there is allegedly another direct theft from a Native designer. Then, it was Apsàalooke/NorthernCheyenne designer b.YELLOWTAIL who saw her own design, from her great-grandmother's beadwork, an old traditional family design that she used with the proper permissions, stolen, warped, and twisted into a nasty little piece of cheap knock-off appropriation. This time, it's a beaded bag by Sandra Okuma, copied largely wholesale, with a few cosmetic alterations, and slung around the neck of a white model who presumably is supposed to be the designated #dsquaw stand-in.

Enough, already.

Our cultures are not your property. Neither are our histories, our identities, our imagery, our traditions, our labor, or our very selves. And the nastiest of sexualized racial slurs is certainly not yours to fling at us while stealing from us (or even while not).

Every person in the fashion industry who contributes to these instances of cultural theft (and more tangible forms of theft, too), who praises it, who countenances it without publicly calling it out, who supports it in any way, shape or form: You're the heirs apparent of a long tradition of racism, misogyny, cultural theft and erasure.

And there's another word for that toxic combination, you know.




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